Is Prabhat's character from Zoya Akhtar's Made In Heaven a real life reference?

Zoya Akhtar's Made In Heaven has become the talk of the town for its content that draws its roots from real life scenarios. It is now learnt that the mysterious references of Prabhat in the show is based on a real life celebrity brand strategist Prabhat Choudhary. Being the go-to person for the who's who of the Entertainment industry and herself, Zoya found a perfect reference.